Client: The City of Fairborn
Year: 2022
Project Description:
Woofstock is the City of Fairborn's annual dog-friendly festival, featuring live reggae music, food trucks, local pet vendors, and a beer garden. Originally envisioned with a retro 1960s-inspired aesthetic, the event underwent a complete visual rebrand in 2022, transitioning to a vibrant reggae theme that better reflected its welcoming, inclusive atmosphere and broadened its appeal to a diverse audience. As part of this rebranding effort, I designed two promotional posters, a collection of social media graphics, and an event map, creating a cohesive visual identity that was carried across both print and digital marketing materials.